Start Up on the Right Foot — Build a Customer Advisory Board

Peter Kazanjy  — Founder (acquired by Monster 2/14). Sales, recruiting, HCM, & SAAS are his jam. Currently writing for next gen of founders.

“You’re transitioning those initial research conversations into a longer-term relationship, giving you a chance to prove how awesome you and your execution on this idea are, and investing these people in your success.” Once your product works, they’ll become your lighthouse customers, evangelizing to and recruiting more just like them.”

 

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